Client: Multiple (Vodafone, Savills, Diageo, AtkinsRéalis)
Type: Digital Platform / Website UX
Deliverables: UX/UI Design, Design Systems, Responsive Design, Interaction Design
IDX — Scalable Digital Platforms and Design Systems.
Designed a series of digital platforms for global clients including Vodafone, Savills, Diageo, and AtkinsRéalis. The work focused on translating complex business and content requirements into scalable UX and design systems, combining brand, structure, and usability across enterprise environments.
My Role and Challenge
Defined UX/UI direction across multiple projects, working with global brands to transform complex requirements into clear, scalable digital experiences. Each project required balancing strict brand guidelines with usability, while designing systems that could support large volumes of content, multiple stakeholders, and evolving business needs.
Approach and Outcome
We developed modular layout systems, reusable UI components, and consistent design patterns to ensure scalability across platforms. By simplifying information architecture and standardising interaction and visual structures, the work improved usability, consistency, and efficiency across teams. The result was a set of flexible digital systems that supported ongoing content management and future growth across multiple client platforms.
graphico® 2025 – Sydney, Australia.